Native Advertising Solutions That Deliver Meaningful Results

about us

Platform360 was launched in 2013 in response to a lack of transparency in digital advertising and in opposition to the industry obsession with pointless metrics

We created a vast global publisher network for Native Editorial, the biggest of its kind anywhere in the world, and we bolstered this with an array of complementary technology from the burgeoning adtech space (all of which is proprietary).

We were pioneers of Native advertising, specifically what we call True Native, a subset of digital advertising which has continued to gain momentum around the world. This method of advertising is not only more effective (generating unprecedented success against key industry metrics) but is also adblocker-proof and, as such, extremely effective in reaching Millennials.

partners

clients

Our clients

contact us

You can reach us on + 44 207 0333 714

platform native

platform native is our premium publisher network, consisting of over 1000 of the world's largest, most respected and recognisable websites.

Through Platform Native we connect brands with premium publishers,creating bespoke ‘True Native’ editorial placements in an environment of high advocacy. Because of this we see extremely high dwell times, engagement, and secondary actions, such as clickthroughs to a brand’s site.

platform data

platform data is our market-leading analytics tool, allowing our client to monitor campaigns in real-time. it also completes the 360 approach, turning data into actionable insights.

Platform360 allows you to monitor your campaign in real-time and provides deep campaign insight.

insights

  • Find out what works in your category
  • Segmental reporting
  • Identify influencers

monitoring

  • Audience profiling
  • Category benchmarking
  • Ave. engagement time
  • Video completion rates
  • Conversion rate
  • Delivery insight: day of week, day-part

platform audience

Platform Audience is our powerful Traffic Management Platform, a proprietary technology which harnesses multiple desktop and mobile traffic sources globally and allows us to profile and engage your target audience - wherever they go online.

Using first and third party data, we are able to identify highly specific audience segments and funnel them to engage with Platform360 Native editorial placements.

Through this combination of specific targeting and crafted native editorial, we see phenomenal CTRs and secondary action rates.

programmatic

  • Audience targeting & profiling
  • Real time optimisation
  • Platform 360 Audience targeting
  • Multi-format traffic driver options

work with us

We are always on the look out for publishers to join our premium portfolio of sites.

If you’d like to chat about adding your site, get in touch here

Like what you see? Someone from our accounts team would be happy to chat to you.

You can call us on
00 44 0207 0333 714
or email sales@platform360.com